{"number":"20","slug":"audit-report-template","filename":"20-audit-report-template.md","title":"360° Volumetric Intelligence Audit","bytes":28861,"lines":567,"sha256":"6d62cab75c6070420b084835b6edbfdd166f7a2ea1c4d16d203e4dd05f62997c","sections":56,"tables":54,"code_blocks":1,"href":"/v1/docs/audit-report-template","outline":[{"anchor":"audit-metadata","level":2,"title":"Audit metadata","line":3,"tables":["20.audit-metadata.t1"],"code":[]},{"anchor":"reading-key","level":2,"title":"Reading key","line":20,"tables":["20.reading-key.t1"],"code":[]},{"anchor":"1-1-decision-briefing","level":2,"title":"1.1 Decision briefing","line":40,"tables":[],"code":[]},{"anchor":"1-2-executive-scorecard","level":2,"title":"1.2 Executive scorecard","line":50,"tables":["20.1-2-executive-scorecard.t1"],"code":[]},{"anchor":"1-3-scope-and-entity-resolution","level":2,"title":"1.3 Scope and entity resolution","line":63,"tables":["20.1-3-scope-and-entity-resolution.t1"],"code":[]},{"anchor":"1-4-phase-1-public-technical-and-executive-footprint","level":2,"title":"1.4 Phase 1 — public technical and executive footprint","line":73,"tables":[],"code":[]},{"anchor":"asset-and-dependency-map","level":3,"title":"Asset and dependency map","line":75,"tables":["20.asset-and-dependency-map.t1"],"code":[]},{"anchor":"technical-and-it-debt-signals","level":3,"title":"Technical and IT-debt signals","line":81,"tables":["20.technical-and-it-debt-signals.t1"],"code":[]},{"anchor":"passive-security-hygiene","level":3,"title":"Passive security hygiene","line":87,"tables":["20.passive-security-hygiene.t1"],"code":[]},{"anchor":"public-document-and-executive-footprint","level":3,"title":"Public-document and executive footprint","line":98,"tables":["20.public-document-and-executive-footprint.t1"],"code":[]},{"anchor":"1-5-executive-limitations","level":2,"title":"1.5 Executive limitations","line":106,"tables":[],"code":[]},{"anchor":"2-1-phase-2-pr-media-sentiment-and-reputation","level":2,"title":"2.1 Phase 2 — PR, media, sentiment, and reputation","line":115,"tables":[],"code":[]},{"anchor":"sampling-contract","level":3,"title":"Sampling contract","line":117,"tables":["20.sampling-contract.t1"],"code":[]},{"anchor":"share-of-voice","level":3,"title":"Share of voice","line":128,"tables":["20.share-of-voice.t1"],"code":[]},{"anchor":"media-sentiment-and-themes","level":3,"title":"Media, sentiment, and themes","line":141,"tables":["20.media-sentiment-and-themes.t1","20.media-sentiment-and-themes.t2","20.media-sentiment-and-themes.t3"],"code":[]},{"anchor":"narrative-and-misinformation-risk","level":3,"title":"Narrative and misinformation risk","line":159,"tables":["20.narrative-and-misinformation-risk.t1"],"code":[]},{"anchor":"2-2-phase-3-marketing-and-acquisition","level":2,"title":"2.2 Phase 3 — marketing and acquisition","line":165,"tables":[],"code":[]},{"anchor":"public-ad-creative-audit","level":3,"title":"Public ad / creative audit","line":167,"tables":["20.public-ad-creative-audit.t1"],"code":[]},{"anchor":"seo-content-velocity-and-demand","level":3,"title":"SEO, content velocity, and demand","line":175,"tables":["20.seo-content-velocity-and-demand.t1","20.seo-content-velocity-and-demand.t2","20.seo-content-velocity-and-demand.t3"],"code":[]},{"anchor":"public-funnel-hypotheses","level":3,"title":"Public funnel hypotheses","line":193,"tables":["20.public-funnel-hypotheses.t1"],"code":[]},{"anchor":"2-3-phase-4-top-three-overlooked-levers","level":2,"title":"2.3 Phase 4 — top three overlooked levers","line":199,"tables":["20.2-3-phase-4-top-three-overlooked-levers.t1"],"code":[]},{"anchor":"3-1-phase-5-pricing-power-and-elasticity","level":2,"title":"3.1 Phase 5 — pricing power and elasticity","line":211,"tables":["20.3-1-phase-5-pricing-power-and-elasticity.t1"],"code":[]},{"anchor":"3-2-marginal-cost-and-operational-friction","level":2,"title":"3.2 Marginal-cost and operational friction","line":226,"tables":["20.3-2-marginal-cost-and-operational-friction.t1"],"code":[]},{"anchor":"3-3-ltv-cac-and-funnel-risk","level":2,"title":"3.3 LTV/CAC and funnel risk","line":232,"tables":["20.3-3-ltv-cac-and-funnel-risk.t1"],"code":[]},{"anchor":"3-4-supply-vendor-exposure","level":2,"title":"3.4 Supply/vendor exposure","line":245,"tables":["20.3-4-supply-vendor-exposure.t1"],"code":[]},{"anchor":"3-5-phase-7-macro-and-regulatory-pressures","level":2,"title":"3.5 Phase 7 — macro and regulatory pressures","line":251,"tables":["20.3-5-phase-7-macro-and-regulatory-pressures.t1","20.3-5-phase-7-macro-and-regulatory-pressures.t2","20.3-5-phase-7-macro-and-regulatory-pressures.t3"],"code":[]},{"anchor":"4-1-phase-6-comparability-contract","level":2,"title":"4.1 Phase 6 — comparability contract","line":275,"tables":["20.4-1-phase-6-comparability-contract.t1","20.4-1-phase-6-comparability-contract.t2"],"code":[]},{"anchor":"4-2-target-versus-selected-comparators","level":2,"title":"4.2 Target versus selected comparators","line":290,"tables":["20.4-2-target-versus-selected-comparators.t1","20.4-2-target-versus-selected-comparators.t2"],"code":[]},{"anchor":"5-1-phase-8-financial-impact-matrix","level":2,"title":"5.1 Phase 8 — financial impact matrix","line":315,"tables":["20.5-1-phase-8-financial-impact-matrix.t1"],"code":[]},{"anchor":"5-2-model-and-input-register","level":2,"title":"5.2 Model and input register","line":323,"tables":["20.5-2-model-and-input-register.t1","20.5-2-model-and-input-register.t2"],"code":[]},{"anchor":"5-3-sensitivity-overlap-and-value-types","level":2,"title":"5.3 Sensitivity, overlap, and value types","line":335,"tables":["20.5-3-sensitivity-overlap-and-value-types.t1","20.5-3-sensitivity-overlap-and-value-types.t2","20.5-3-sensitivity-overlap-and-value-types.t3"],"code":[]},{"anchor":"6-1-phase-9-eligibility","level":2,"title":"6.1 Phase 9 — eligibility","line":355,"tables":["20.6-1-phase-9-eligibility.t1"],"code":[]},{"anchor":"6-2-subject-line-options","level":2,"title":"6.2 Subject line options","line":371,"tables":[],"code":[]},{"anchor":"6-3-authority-first-pitch","level":2,"title":"6.3 Authority-first pitch","line":379,"tables":[],"code":["20.6-3-authority-first-pitch.c1"]},{"anchor":"6-4-discovery-agenda","level":2,"title":"6.4 Discovery agenda","line":395,"tables":[],"code":[]},{"anchor":"6-5-pre-send-checklist","level":2,"title":"6.5 Pre-send checklist","line":403,"tables":[],"code":[]},{"anchor":"7-1-required-import-view","level":2,"title":"7.1 Required import view","line":417,"tables":["20.7-1-required-import-view.t1"],"code":[]},{"anchor":"7-2-governance-view","level":2,"title":"7.2 Governance view","line":423,"tables":["20.7-2-governance-view.t1"],"code":[]},{"anchor":"7-3-crm-quality-controls","level":2,"title":"7.3 CRM quality controls","line":438,"tables":[],"code":[]},{"anchor":"expansion-coverage-summary","level":2,"title":"Expansion coverage summary","line":486,"tables":["20.expansion-coverage-summary.t1"],"code":[]}],"blocks":[{"type":"heading","level":1,"text":"360° Volumetric Intelligence Audit","anchor":"360-volumetric-intelligence-audit","line":1},{"type":"heading","level":2,"text":"Audit metadata","anchor":"audit-metadata","line":3},{"type":"table","headers":["Field","Value"],"align":["left","left"],"rows":[["Target company","`[TARGET_COMPANY]`"],["Canonical domain","`[TARGET_DOMAIN]`"],["Target executive / title","`[EXECUTIVE_NAME] — [EXECUTIVE_TITLE]`"],["Industry / vertical","`[INDUSTRY]`"],["Geographic scope / jurisdictions","`[REGION]`"],["Offered services","`[OFFERED_SERVICES]`"],["Audit as-of date","`[YYYY-MM-DD]`"],["Primary / comparison windows","`[START–END] / [START–END]`"],["Base currency / price year","`[CURRENCY] / [YEAR]`"],["Engagement / expansion","`[MODE] / [X-RAPID, X-STANDARD, X-DEEP]`"],["Run / registry version","`[RUN_ID] / [VERSION]`"],["QA status","`[DRAFT / PASS / PASS WITH LIMITATIONS / REVISE / BLOCK]`"]],"line":5,"id":"20.audit-metadata.t1"},{"type":"heading","level":2,"text":"Reading key","anchor":"reading-key","line":20},{"type":"table","headers":["Marker","Meaning"],"align":["left","left"],"rows":[["`[O]`","Direct observation"],["`[C]`","Deterministic calculation from identified inputs"],["`[I]`","Evidence-supported inference"],["`[H]`","Testable hypothesis"],["`[U]`","Unknown/not publicly verifiable"],["`[X]`","Contradicted/retracted"],["`E0–E5`","Canonical evidence level"],["`R / M / B / A / C`","Reported / measured / benchmark / assumption / calculated"],["`[L,B,H]`","Low/base/high scenario"]],"line":22,"id":"20.reading-key.t1"},{"type":"quote","text":"This audit uses public, passive, non-invasive sources unless explicitly stated. It is not a penetration test, legal opinion, audited financial statement, or guarantee of results. Public evidence cannot establish private controls, internal costs, customer behavior, or executive intent without target-supplied evidence.","line":34},{"type":"paragraph","text":"Template alternatives such as `[O/C/I/H]` mean **choose exactly one applicable claim state** in a completed report. Compound claim states are invalid; use a separate numeric result class such as `[C][SCENARIO]` when needed.","line":36},{"type":"heading","level":1,"text":"Section 1: Executive Briefing & OSINT Digest","anchor":"section-1-executive-briefing-osint-digest","line":38},{"type":"heading","level":2,"text":"1.1 Decision briefing","anchor":"1-1-decision-briefing","line":40},{"type":"paragraph","text":"**Primary diagnosis:** `[Separate the highest-confidence observation from interpretation.]`","line":42},{"type":"paragraph","text":"**Highest-confidence opportunity:** `[Finding ID, mechanism, service fit, smallest useful test.]`","line":44},{"type":"paragraph","text":"**Largest unresolved uncertainty:** `[Unknown and why it changes the decision.]`","line":46},{"type":"paragraph","text":"**Recommended decision:** `[Measure / tune / redesign / defer / stop, plus evidence threshold.]`","line":48},{"type":"heading","level":2,"text":"1.2 Executive scorecard","anchor":"1-2-executive-scorecard","line":50},{"type":"table","headers":["Domain","Current public signal","State / evidence","Materiality","Direction","Confidence","Next evidence"],"align":["left","left","left","left","left","left","left"],"rows":[["Digital footprint","`[ ]`","`[O/I][E#][SRC-]`","`[ ]`","`[↑/→/↓/Mixed]`","`[ ]`","`[ ]`"],["Technical debt","`[ ]`","`[O/I/H][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Security hygiene","`[ ]`","`[O/U][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["PR / reputation","`[ ]`","`[O/C/I][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Demand / acquisition","`[ ]`","`[O/C/I/H][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Unit economics","`[ ]`","`[C][ESTIMATE/SCENARIO][MOD-]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Competitive position","`[ ]`","`[O/C/I][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Macro / regulatory","`[ ]`","`[O/I/H][E#]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":52,"id":"20.1-2-executive-scorecard.t1"},{"type":"heading","level":2,"text":"1.3 Scope and entity resolution","anchor":"1-3-scope-and-entity-resolution","line":63},{"type":"table","headers":["Entity","Resolved identity","Status","Effective date","Evidence","Ambiguity"],"align":["left","left","left","left","left","left"],"rows":[["Organization","`[ ]`","`[Exact/Probable/Ambiguous]`","`[ ]`","`[SRC-]`","`[ ]`"],["Canonical domain","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Parent / subsidiary","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Executive / role","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Product / geography","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"]],"line":65,"id":"20.1-3-scope-and-entity-resolution.t1"},{"type":"heading","level":2,"text":"1.4 Phase 1 — public technical and executive footprint","anchor":"1-4-phase-1-public-technical-and-executive-footprint","line":73},{"type":"heading","level":3,"text":"Asset and dependency map","anchor":"asset-and-dependency-map","line":75},{"type":"table","headers":["Asset / dependency","Relationship","First seen","Last confirmed","Evidence","Level","Limitation"],"align":["left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[Owned/Vendor/Shared/Former/Unknown]`","`[ ]`","`[ ]`","`[SRC-]`","`[E#]`","`[ ]`"]],"line":77,"id":"20.asset-and-dependency-map.t1"},{"type":"heading","level":3,"text":"Technical and IT-debt signals","anchor":"technical-and-it-debt-signals","line":81},{"type":"table","headers":["Finding","Public observation","Bounded interpretation","Strongest alternative","LAKA state","Confidence","Diagnostic"],"align":["left","left","left","left","left","left","left"],"rows":[["`FND-`","`[O][E#]`","`[I/H]`","`[ ]`","`[C0–C4]`","`[ ]`","`[ ]`"]],"line":83,"id":"20.technical-and-it-debt-signals.t1"},{"type":"heading","level":3,"text":"Passive security hygiene","anchor":"passive-security-hygiene","line":87},{"type":"table","headers":["Topic","Evidence-safe finding","State","Evidence","Sensitive handling","Route"],"align":["left","left","left","left","left","left"],"rows":[["Certificate / TLS history","`[ ]`","`[O/U]`","`[SRC-]`","`[Redacted/N/A]`","`[Normal/Disclosure]`"],["Existing public index","`[ ]`","`[O/U]`","`[SRC-]`","`[ ]`","`[ ]`"],["Authorized breach notification","`[Result or U]`","`[O/U]`","`[SRC-]`","`[No identity/credential content]`","`[ ]`"],["MFA / patch status","`[U: not publicly verifiable]`","`[U]`","`[ ]`","`[ ]`","`[ ]`"]],"line":89,"id":"20.passive-security-hygiene.t1"},{"type":"quote","text":"No active connection, probing, scan submission, exploitation, credential validation, or protected-system access was attempted.","line":96},{"type":"heading","level":3,"text":"Public-document and executive footprint","anchor":"public-document-and-executive-footprint","line":98},{"type":"paragraph","text":"`[Summarize organization-level metadata patterns. Exclude personal usernames, private contacts, paths, tokens, and unnecessary security detail.]`","line":100},{"type":"table","headers":["Publicly stated priority","Business context","Date/window","Evidence","Messaging opportunity","Limitation"],"align":["left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[ ]`","`[SRC-][E#]`","`[ ]`","`[No personality inference]`"]],"line":102,"id":"20.public-document-and-executive-footprint.t1"},{"type":"heading","level":2,"text":"1.5 Executive limitations","anchor":"1-5-executive-limitations","line":106},{"type":"list","ordered":false,"checklist":false,"items":[{"text":"`[Unresolved ownership or identity]`","depth":0,"checked":null},{"text":"`[Unavailable/restricted source]`","depth":0,"checked":null},{"text":"`[Internal control/process not publicly verifiable]`","depth":0,"checked":null},{"text":"`[Temporal/geographic coverage gap]`","depth":0,"checked":null}],"line":108},{"type":"heading","level":1,"text":"Section 2: Marketing, PR & Overlooked Opportunities Audit","anchor":"section-2-marketing-pr-overlooked-opportunities-audit","line":113},{"type":"heading","level":2,"text":"2.1 Phase 2 — PR, media, sentiment, and reputation","anchor":"2-1-phase-2-pr-media-sentiment-and-reputation","line":115},{"type":"heading","level":3,"text":"Sampling contract","anchor":"sampling-contract","line":117},{"type":"table","headers":["Dimension","Definition"],"align":["left","left"],"rows":[["Window / geography / languages","`[ ]`"],["Source universe","`[ ]`"],["Entity aliases","`[ ]`"],["Inclusion / exclusion","`[ ]`"],["Duplicate / syndication policy","`[ ]`"],["Known sample/platform bias","`[ ]`"]],"line":119,"id":"20.sampling-contract.t1"},{"type":"heading","level":3,"text":"Share of voice","anchor":"share-of-voice","line":128},{"type":"paragraph","text":"Comparison set = target + up to three selected comparators. Leave unused rows blank and explain why fewer passed the comparison contract.","line":130},{"type":"table","headers":["Organization","Qualifying deduplicated items","SOV","Source universe / window","Weighting","Query / evidence"],"align":["left","right","right","left","left","left"],"rows":[["Target","`[ ]`","`[ ]%`","`[ ]`","`[Count/Relevance/Prominence]`","`[QRY-/SRC-]`"],["Competitor 1","`[ ]`","`[ ]%`","`[ ]`","`[ ]`","`[ ]`"],["Competitor 2","`[ ]`","`[ ]%`","`[ ]`","`[ ]`","`[ ]`"],["Competitor 3","`[ ]`","`[ ]%`","`[ ]`","`[ ]`","`[ ]`"]],"line":132,"id":"20.share-of-voice.t1"},{"type":"paragraph","text":"`SOV = company qualifying items ÷ all comparison-set qualifying items.`","line":139},{"type":"heading","level":3,"text":"Media, sentiment, and themes","anchor":"media-sentiment-and-themes","line":141},{"type":"table","headers":["Topic / narrative","Target coverage","Competitor ownership","Evidence","Public-proof gap","Recommended asset"],"align":["left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[ ]`","`[E# / SRC-]`","`[ ]`","`[ ]`"]],"line":143,"id":"20.media-sentiment-and-themes.t1"},{"type":"table","headers":["Source/sample","Denominator","Positive","Neutral","Negative","Uncertain","Human validation","Bias"],"align":["left","right","right","right","right","right","left","left"],"rows":[["`[ ]`","`[n=]`","`[ ]%`","`[ ]%`","`[ ]%`","`[ ]%`","`[n=/metric]`","`[ ]`"]],"line":147,"id":"20.media-sentiment-and-themes.t2"},{"type":"quote","text":"Required wording: “X% of the collected items in the defined sample were classified as negative,” not “X% of customers are negative.”","line":151},{"type":"table","headers":["Issue theme","Items in collected sample","Trend","Severity","Response observed","Evidence","Limitation"],"align":["left","right","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[↑/→/↓/U]`","`[ ]`","`[Yes/No/Partial/U]`","`[SRC-]`","`[Experience/allegation, not adjudicated fact]`"]],"line":153,"id":"20.media-sentiment-and-themes.t3"},{"type":"quote","text":"If theme coding is multi-label, call this `Issue prevalence in collected items`; shares may exceed 100%.","line":157},{"type":"heading","level":3,"text":"Narrative and misinformation risk","anchor":"narrative-and-misinformation-risk","line":159},{"type":"table","headers":["Narrative","Classification","Supporting evidence","Corrective/counterevidence","Propagation","Response","Stop rule"],"align":["left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[Misunderstanding/Allegation/False/Ambiguous/Criticism]`","`[SRC-]`","`[SRC-]`","`[ ]`","`[ ]`","`[ ]`"]],"line":161,"id":"20.narrative-and-misinformation-risk.t1"},{"type":"heading","level":2,"text":"2.2 Phase 3 — marketing and acquisition","anchor":"2-2-phase-3-marketing-and-acquisition","line":165},{"type":"heading","level":3,"text":"Public ad / creative audit","anchor":"public-ad-creative-audit","line":167},{"type":"table","headers":["Platform","Creative / offer","First / last seen","Format","CTA","Landing match","Public gap","Evidence"],"align":["left","left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[Strong/Mixed/Weak]`","`[ ]`","`[SRC-]`"]],"line":169,"id":"20.public-ad-creative-audit.t1"},{"type":"quote","text":"Ad transparency does not establish actual spend, reach, targeting, conversion, or profitability. “No records found” applies only to the searched library, query, and window.","line":173},{"type":"heading","level":3,"text":"SEO, content velocity, and demand","anchor":"seo-content-velocity-and-demand","line":175},{"type":"table","headers":["Demand cluster","Intent","Demand proxy/direction","Target coverage","Competitor coverage","Freshness","Gap/test"],"align":["left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[Info/Commercial/Transactional/Support]`","`[ ]`","`[Strong/Partial/Absent/U]`","`[ ]`","`[ ]`","`[ ]`"]],"line":177,"id":"20.seo-content-velocity-and-demand.t1"},{"type":"table","headers":["Owned metric","Current observation","Comparison","Evidence","Limitation"],"align":["left","left","left","left","left"],"rows":[["Publication cadence","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Indexable page types","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Topic / internal-link coverage","`[ ]`","`[ ]`","`[SRC-]`","`[ ]`"],["Structured data","`[ ]`","`[ ]`","`[SRC-]`","`[Presence ≠ quality]`"],["Performance / accessibility","`[ ]`","`[ ]`","`[Measurement]`","`[Test conditions]`"]],"line":181,"id":"20.seo-content-velocity-and-demand.t2"},{"type":"table","headers":["Public question/job","Source/window","Sample evidence","Current target answer","Competitor answer","Relevance","Asset/test"],"align":["left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[SRC-]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":189,"id":"20.seo-content-velocity-and-demand.t3"},{"type":"heading","level":3,"text":"Public funnel hypotheses","anchor":"public-funnel-hypotheses","line":193},{"type":"table","headers":["Step","Observation","Hypothesized friction","Alternative","Internal metric needed","Reversible test"],"align":["left","left","left","left","left","left"],"rows":[["`[ ]`","`[O][SRC-]`","`[H]`","`[ ]`","`[ ]`","`[ ]`"]],"line":195,"id":"20.public-funnel-hypotheses.t1"},{"type":"heading","level":2,"text":"2.3 Phase 4 — top three overlooked levers","anchor":"2-3-phase-4-top-three-overlooked-levers","line":199},{"type":"table","headers":["Rank","Lever","Evidence","Mechanism","LAKA state","Time to evidence","Required input","Risk"],"align":["right","left","left","left","left","left","left","left"],"rows":[["1","`[ ]`","`[SRC-/CLM-]`","`[ ]`","`[C0–C4]`","`[ ]`","`[ ]`","`[ ]`"],["2","`[ ]`","`[SRC-/CLM-]`","`[ ]`","`[C0–C4]`","`[ ]`","`[ ]`","`[ ]`"],["3","`[ ]`","`[SRC-/CLM-]`","`[ ]`","`[C0–C4]`","`[ ]`","`[ ]`","`[ ]`"]],"line":201,"id":"20.2-3-phase-4-top-three-overlooked-levers.t1"},{"type":"paragraph","text":"For each lever include symptom, unmet job, beneficiary, value mechanism, unknowns, C0–C4 alternatives, elimination logic, smallest test, baseline, metric, threshold, guardrail, stop rule, service fit, and financial handoff.","line":207},{"type":"heading","level":1,"text":"Section 3: Micro & Macroeconomic Diagnostic","anchor":"section-3-micro-macroeconomic-diagnostic","line":209},{"type":"heading","level":2,"text":"3.1 Phase 5 — pricing power and elasticity","anchor":"3-1-phase-5-pricing-power-and-elasticity","line":211},{"type":"table","headers":["Company / offer","Public price","Equivalent unit","Included value","Exclusions/minimums","Currency/date","Evidence"],"align":["left","right","left","left","left","left","left"],"rows":[["Target","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Competitor 1","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Competitor 2","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Competitor 3","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"]],"line":213,"id":"20.3-1-phase-5-pricing-power-and-elasticity.t1"},{"type":"paragraph","text":"**Diagnosis:** `[I/H: differentiation, substitution, segmentation, bundling, or transparency.]`","line":220},{"type":"paragraph","text":"**Elasticity limitation:** `[Public prices do not establish target demand elasticity.]`","line":222},{"type":"paragraph","text":"**Test:** `[Segment, design, metric, window, guardrail, stop rule.]`","line":224},{"type":"heading","level":2,"text":"3.2 Marginal-cost and operational friction","anchor":"3-2-marginal-cost-and-operational-friction","line":226},{"type":"table","headers":["Work unit","Evidence","Volume","Time","Error/rework","Unit cost","Bottleneck hypothesis","Evidence needed"],"align":["left","left","right","right","right","right","left","left"],"rows":[["`[ ]`","`[R/M/B/A + source]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[H]`","`[ ]`"]],"line":228,"id":"20.3-2-marginal-cost-and-operational-friction.t1"},{"type":"heading","level":2,"text":"3.3 LTV/CAC and funnel risk","anchor":"3-3-ltv-cac-and-funnel-risk","line":232},{"type":"table","headers":["Metric","Low","Base","High","Unit/period","Tag","Source/assumption","Confidence"],"align":["left","right","right","right","left","left","left","left"],"rows":[["CAC","`[ ]`","`[ ]`","`[ ]`","`[currency/customer]`","`[R/M/B/A]`","`[ ]`","`[ ]`"],["Activation / conversion","`[ ]`","`[ ]`","`[ ]`","`[%]`","`[ ]`","`[ ]`","`[ ]`"],["Contribution margin","`[ ]`","`[ ]`","`[ ]`","`[%]`","`[ ]`","`[ ]`","`[ ]`"],["Retention / churn","`[ ]`","`[ ]`","`[ ]`","`[%/period]`","`[ ]`","`[ ]`","`[ ]`"],["Contribution LTV","`[ ]`","`[ ]`","`[ ]`","`[currency/customer]`","`C`","`[MOD-]`","`[ ]`"],["LTV/CAC / payback","`[ ]`","`[ ]`","`[ ]`","`[ratio/months]`","`C`","`[MOD-]`","`[ ]`"]],"line":234,"id":"20.3-3-ltv-cac-and-funnel-risk.t1"},{"type":"paragraph","text":"**Public-data boundary:** `[Which values are assumptions/benchmarks and must be replaced.]`","line":243},{"type":"heading","level":2,"text":"3.4 Supply/vendor exposure","anchor":"3-4-supply-vendor-exposure","line":245},{"type":"table","headers":["Dependency/input","Evidence","Concentration state","Driver","Switching friction","Scenario","Limitation"],"align":["left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[SRC-]`","`[O/H/U]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":247,"id":"20.3-4-supply-vendor-exposure.t1"},{"type":"heading","level":2,"text":"3.5 Phase 7 — macro and regulatory pressures","anchor":"3-5-phase-7-macro-and-regulatory-pressures","line":251},{"type":"table","headers":["Driver","Current official measure","Reference period","Direction","Target transmission hypothesis","Indicator","Evidence"],"align":["left","left","left","left","left","left","left"],"rows":[["Rates / credit","`[ ]`","`[ ]`","`[ ]`","`[I/H]`","`[ ]`","`[SRC-]`"],["Inflation / inputs","`[ ]`","`[ ]`","`[ ]`","`[I/H]`","`[ ]`","`[SRC-]`"],["Labor / wages","`[ ]`","`[ ]`","`[ ]`","`[I/H]`","`[ ]`","`[SRC-]`"],["Demand / output","`[ ]`","`[ ]`","`[ ]`","`[I/H]`","`[ ]`","`[SRC-]`"],["Supply / trade / FX","`[ ]`","`[ ]`","`[ ]`","`[I/H]`","`[ ]`","`[SRC-]`"]],"line":253,"id":"20.3-5-phase-7-macro-and-regulatory-pressures.t1"},{"type":"table","headers":["Requirement","Jurisdiction","Status","Effective/deadline","Threshold","Target exposure","Effect","Source","Review"],"align":["left","left","left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[Law/Rule/Guidance/Standard/Proposal]`","`[ ]`","`[ ]`","`[O/H/U]`","`[ ]`","`[SRC-]`","`[Legal/Privacy/Security]`"]],"line":261,"id":"20.3-5-phase-7-macro-and-regulatory-pressures.t2"},{"type":"quote","text":"This is issue spotting for qualified review, not legal advice.","line":265},{"type":"table","headers":["Scenario","Key assumptions","Revenue","Margin","Cash/capacity","Trigger","Response"],"align":["left","left","left","left","left","left","left"],"rows":[["Downside","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Base","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Upside","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":267,"id":"20.3-5-phase-7-macro-and-regulatory-pressures.t3"},{"type":"heading","level":1,"text":"Section 4: Competitor Benchmark","anchor":"section-4-competitor-benchmark","line":273},{"type":"heading","level":2,"text":"4.1 Phase 6 — comparability contract","anchor":"4-1-phase-6-comparability-contract","line":275},{"type":"table","headers":["Dimension","Definition"],"align":["left","left"],"rows":[["Customer / job","`[ ]`"],["Product / geography / language","`[ ]`"],["Business model / scale / channel","`[ ]`"],["Observation window","`[ ]`"],["Pricing normalization","`[ ]`"],["SOV source universe / dedupe","`[ ]`"]],"line":277,"id":"20.4-1-phase-6-comparability-contract.t1"},{"type":"table","headers":["Candidate","Classification","Comparable?","Evidence","Acceptance/rejection reason"],"align":["left","left","left","left","left"],"rows":[["`[ ]`","`[Direct/Substitute/Aspirational/Adjacent/Regional]`","`[Yes/No]`","`[SRC-]`","`[ ]`"]],"line":286,"id":"20.4-1-phase-6-comparability-contract.t2"},{"type":"heading","level":2,"text":"4.2 Target versus selected comparators","anchor":"4-2-target-versus-selected-comparators","line":290},{"type":"table","headers":["Dimension","Target","Competitor 1","Competitor 2","Competitor 3","Evidence / limitation"],"align":["left","left","left","left","left","left"],"rows":[["Core customer/job","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Public features/integrations","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Public tech/delivery signals","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Equivalent-unit pricing","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Pricing transparency","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Offer / proof","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Demand/content coverage","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Media/topic SOV","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SOV]`"],["Spokesperson/trade presence","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[SRC-]`"],["Public unit economics","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[Reported/U]`"],["Differentiation","`[I]`","`[I]`","`[I]`","`[I]`","`[Evidence]`"],["Material unknown","`[U]`","`[U]`","`[U]`","`[U]`","`[ ]`"]],"line":292,"id":"20.4-2-target-versus-selected-comparators.t1"},{"type":"table","headers":["Gap","Dimension","Type","Evidence","Material mechanism","Alternative","Response"],"align":["left","left","left","left","left","left","left"],"rows":[["`GAP-`","`[ ]`","`[Parity/Differentiation/Messaging/Proof/Unknown/Irrelevant]`","`[SRC-]`","`[I/H]`","`[ ]`","`[ ]`"]],"line":307,"id":"20.4-2-target-versus-selected-comparators.t2"},{"type":"paragraph","text":"Recommended positions: **Defend** `[advantage]`; **Close** `[material parity/proof gap]`; **Differentiate** `[unowned job/narrative/model]`.","line":311},{"type":"heading","level":1,"text":"Section 5: Financial Impact Matrix (Dollar Metrics)","anchor":"section-5-financial-impact-matrix-dollar-metrics","line":313},{"type":"heading","level":2,"text":"5.1 Phase 8 — financial impact matrix","anchor":"5-1-phase-8-financial-impact-matrix","line":315},{"type":"table","headers":["Identified Gap / Blindspot","OSINT / PR / Economic Evidence","Estimated Annual Financial Loss","Proposed Service Solution","Projected ROI / Value Delivered"],"align":["left","left","left","left","left"],"rows":[["`[FND-/OPP-]`","`[O/C/I/H][E#][SRC-/CLM-]`","`$[L,B,H] [currency/year] — [ESTIMATE/SCENARIO], not reported loss` **or** `not estimable — [missing inputs]`","`[Service + reversible first scope]`","`$[L,B,H]; [ROI/payback]; not guaranteed` **or** `not estimable`"],["`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":317,"id":"20.5-1-phase-8-financial-impact-matrix.t1"},{"type":"heading","level":2,"text":"5.2 Model and input register","anchor":"5-2-model-and-input-register","line":323},{"type":"table","headers":["Model","Mechanism","Formula","Result class","Low","Base","High","Confidence","Overlap group"],"align":["left","left","left","left","right","right","right","left","left"],"rows":[["`MOD-`","`[ ]`","`[ ]`","`[DETERMINISTIC_CALCULATION/ESTIMATE/SCENARIO]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":325,"id":"20.5-2-model-and-input-register.t1"},{"type":"table","headers":["Model","Variable","Low","Base","High","Unit/period","Tag","Source/rationale","Replacement data"],"align":["left","left","right","right","right","left","left","left","left"],"rows":[["`MOD-`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[R/M/B/A]`","`[SRC-/assumption]`","`[ ]`"]],"line":329,"id":"20.5-2-model-and-input-register.t2"},{"type":"paragraph","text":"For each model show business mechanism, dimensional check, low/base/high arithmetic, break-even, implementation/ongoing cost, lag/ramp/adoption, downside/zero case, attribution, exclusions, sensitivity, and falsifier.","line":333},{"type":"heading","level":2,"text":"5.3 Sensitivity, overlap, and value types","anchor":"5-3-sensitivity-overlap-and-value-types","line":335},{"type":"table","headers":["Model","Most sensitive input","Break-even","−20%","Base","+20%","Interpretation"],"align":["left","left","left","right","right","right","left"],"rows":[["`MOD-`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":337,"id":"20.5-3-sensitivity-overlap-and-value-types.t1"},{"type":"table","headers":["Overlap group","Models","Stand-alone base","Overlap removed","Portfolio base","Rationale"],"align":["left","left","right","right","right","left"],"rows":[["`[ ]`","`[MOD-]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":341,"id":"20.5-3-sensitivity-overlap-and-value-types.t2"},{"type":"table","headers":["Value type","Low","Base","High","Meaning"],"align":["left","right","right","right","left"],"rows":[["Cost-of-inaction scenario","`[ ]`","`[ ]`","`[ ]`","`[Modeled exposure, not reported loss]`"],["De-duplicated client value","`[ ]`","`[ ]`","`[ ]`","`[Gross modeled benefit]`"],["Risk-adjusted realized value","`[ ]`","`[ ]`","`[ ]`","`[After probability/adoption/ramp]`"],["Proposed fee","`[ ]`","`[ ]`","`[ ]`","`[Commercial price]`"],["CRM estimated deal value","`[ ]`","`[ ]`","`[ ]`","`[Expected contract value, not client loss]`"]],"line":345,"id":"20.5-3-sensitivity-overlap-and-value-types.t3"},{"type":"heading","level":1,"text":"Section 6: C-Suite Outreach Blueprint","anchor":"section-6-c-suite-outreach-blueprint","line":353},{"type":"heading","level":2,"text":"6.1 Phase 9 — eligibility","anchor":"6-1-phase-9-eligibility","line":355},{"type":"table","headers":["Field","Approved value"],"align":["left","left"],"rows":[["Finding / recipient remit","`[FND-] / [ ]`"],["Eligible hook","`[O][E3+][SRC-] or [C][reviewed public-corpus calculation]`"],["Bounded mechanism / alternative","`[I/H] / [ ]`"],["Internal unknown","`[U]`"],["Scenario / break-even","`[C][SCENARIO][MOD-]`"],["Service fit","`[ ]`"],["Sensitive-data check","`[Pass/Fail]`"],["Jurisdiction/contact/suppression","`[Pending/Pass/Fail]`"],["Human send approval","`[Required; not granted by this report]`"]],"line":357,"id":"20.6-1-phase-9-eligibility.t1"},{"type":"paragraph","text":"If the gate fails: `NO SAFE OUTREACH FINDING`.","line":369},{"type":"heading","level":2,"text":"6.2 Subject line options","anchor":"6-2-subject-line-options","line":371},{"type":"list","ordered":true,"checklist":false,"items":[{"text":"`[Specific public asset/metric + bounded question]`","depth":0,"checked":null},{"text":"`[Company + calculated public pattern]`","depth":0,"checked":null},{"text":"`[Topic/SOV gap + window]`","depth":0,"checked":null},{"text":"`[Small diagnostic + business outcome]`","depth":0,"checked":null},{"text":"`[Question about public initiative]`","depth":0,"checked":null}],"line":373},{"type":"heading","level":2,"text":"6.3 Authority-first pitch","anchor":"6-3-authority-first-pitch","line":379},{"type":"code","lang":"text","content":"Hi [First Name]—I reviewed [specific public business scope] across\n[defined window/source class]. One pattern stood out: [eligible public hook].\n[Optional public source.]\n\nThat does not prove [internal diagnosis], but it is consistent with [bounded\nmechanism]. [Strongest alternative] may also explain it. Using [tagged inputs],\nthe break-even/scenario is [range], not a claim about actual performance.\n\nI mapped a [small reversible diagnostic] that could confirm or reject the mechanism\nwithin [window]. Would it be useful if I sent the one-page evidence map? If not,\nI will leave it there.","line":381,"id":"20.6-3-authority-first-pitch.c1"},{"type":"heading","level":2,"text":"6.4 Discovery agenda","anchor":"6-4-discovery-agenda","line":395},{"type":"list","ordered":true,"checklist":false,"items":[{"text":"Confirm context, scope, definitions, and what public evidence misses.","depth":0,"checked":null},{"text":"Review three source-to-claim chains and contradictions.","depth":0,"checked":null},{"text":"Replace assumptions with target data and reconcile units.","depth":0,"checked":null},{"text":"Compare C0–C4 alternatives, including measure-first and do-nothing.","depth":0,"checked":null},{"text":"Agree the next evidence-producing test, owner, metric, guardrail, and stop rule.","depth":0,"checked":null}],"line":397},{"type":"heading","level":2,"text":"6.5 Pre-send checklist","anchor":"6-5-pre-send-checklist","line":403},{"type":"list","ordered":false,"checklist":true,"items":[{"text":"Identity and role reverified on send date.","depth":0,"checked":false},{"text":"Hook passes the evidence-use matrix and is role-relevant.","depth":0,"checked":false},{"text":"Inferences/unknowns are explicit; no sensitive security/personal data.","depth":0,"checked":false},{"text":"No guessed named email is used; contact provenance is lawful.","depth":0,"checked":false},{"text":"Dollar figure is a labeled scenario or break-even.","depth":0,"checked":false},{"text":"Sender identity, subject, contact/postal details, and disclosures are accurate.","depth":0,"checked":false},{"text":"Jurisdiction, consent/lawful-use, suppression, and opt-out controls pass.","depth":0,"checked":false},{"text":"Human approves the exact message.","depth":0,"checked":false},{"text":"No message has been sent by this audit system.","depth":0,"checked":false}],"line":405},{"type":"heading","level":1,"text":"Section 7: CRM Import CSV / Table","anchor":"section-7-crm-import-csv-table","line":415},{"type":"heading","level":2,"text":"7.1 Required import view","anchor":"7-1-required-import-view","line":417},{"type":"table","headers":["Company Name","Domain","Industry","First Name","Last Name","Title","Email Pattern","Primary Technical/PR Gap","Microeconomic/Margin Leak","Estimated Deal Value","Custom Pitch Angle"],"align":["left","left","left","left","left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[pattern-only or blank]`","`[Evidence-bounded gap]`","`[Scenario/hypothesis]`","`[Expected contract value or TBD]`","`[Hook → mechanism → test]`"]],"line":419,"id":"20.7-1-required-import-view.t1"},{"type":"heading","level":2,"text":"7.2 Governance view","anchor":"7-2-governance-view","line":423},{"type":"table","headers":["Field","Value"],"align":["left","left"],"rows":[["Organization / person IDs","`[ORG-] / [PER-]`"],["Role verification source/date","`[URL] / [date]`"],["Contact status/source","`[Published/Verified/Pattern-only/Unknown/Opted-out] / [URL]`"],["Jurisdiction / outreach basis","`[ ] / [ ]`"],["Suppression","`[ ]`"],["Primary claim / evidence / state","`[CLM-] / [E#] / [O/C/I/H/U/X]`"],["Numeric result / model class / deal range","`[REPORTED_OR_MEASURED/DETERMINISTIC_CALCULATION/ESTIMATE/SCENARIO] / [M0–M5] / [L,B,H]`"],["Currency / service fit / score","`[ ] / [ ] / [ ]`"],["Human review","`[ ]`"],["Last / next review / delete at","`[ ] / [ ] / [ ]`"]],"line":425,"id":"20.7-2-governance-view.t1"},{"type":"heading","level":2,"text":"7.3 CRM quality controls","anchor":"7-3-crm-quality-controls","line":438},{"type":"list","ordered":false,"checklist":true,"items":[{"text":"Email Pattern is a pattern, not a generated personal address.","depth":0,"checked":false},{"text":"Unknown values are blank, not invented.","depth":0,"checked":false},{"text":"Deal value is expected contract value, not modeled client loss.","depth":0,"checked":false},{"text":"Company/role/contact provenance are current.","depth":0,"checked":false},{"text":"Opt-outs and invalid contacts are suppressed.","depth":0,"checked":false},{"text":"CSV formula injection is neutralized at export only.","depth":0,"checked":false},{"text":"Currency, numeric, and date fields are typed.","depth":0,"checked":false},{"text":"Organization/person/opportunity dedupe keys pass.","depth":0,"checked":false},{"text":"A non-production sample import was reviewed.","depth":0,"checked":false},{"text":"No CRM mutation occurred without explicit authorization.","depth":0,"checked":false}],"line":440},{"type":"heading","level":1,"text":"Appendix A: Nine-phase completion","anchor":"appendix-a-nine-phase-completion","line":451},{"type":"table","headers":["Phase","Scope","Status","Evidence coverage","Key output","Limitation / N/A reason"],"align":["right","left","left","right","left","left"],"rows":[["1","Technical / executive OSINT","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["2","PR / reputation","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["3","Marketing / demand","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["4","Opportunities / blind spots","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["5","Microeconomics","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["6","Competitors / SOV","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["7","Macro / regulation","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["8","Financial impact","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"],["9","Outreach / CRM","`[ ]`","`[ ]%`","`[ ]`","`[ ]`"]],"line":453,"id":"20.appendix-a-nine-phase-completion.t1"},{"type":"heading","level":1,"text":"Appendix B: LAKA coverage","anchor":"appendix-b-laka-coverage","line":465},{"type":"table","headers":["System variable","C0 Baseline","C1 Minor","C2 Major","C3 Structural","C4 Paradigm"],"align":["left","left","left","left","left","left"],"rows":[["Object","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Conditions","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Actions","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Tools","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Resources","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Outcomes","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Feedback","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Constraints","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Value","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Failure Mode","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":467,"id":"20.appendix-b-laka-coverage.t1"},{"type":"table","headers":["Finding","Magnitude","Rate","Direction","Scope","Depth","Duration","Frequency","Acceleration","Variability","Detectability","Reversibility","Propagation","Amplification","Accumulation"],"align":["left","left","left","left","left","left","left","left","left","left","left","left","left","left","left"],"rows":[["`FND-`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":480,"id":"20.appendix-b-laka-coverage.t2"},{"type":"paragraph","text":"Every blank is completed or `N/A — [reason]`.","line":484},{"type":"heading","level":2,"text":"Expansion coverage summary","anchor":"expansion-coverage-summary","line":486},{"type":"table","headers":["Coverage object","Required for selected profile","Completed","Reasoned N/A","Promoted to evidence search","Manifest pointer"],"align":["left","right","right","right","right","left"],"rows":[["5×10 structural cells","`[50 or profile subset]`","`[ ]`","`[ ]`","`[ ]`","`[URI/hash]`"],["10×14 variable–dynamic cells","`[140 or profile subset]`","`[ ]`","`[ ]`","`[ ]`","`[URI/hash]`"],["Canonical 6×6×6 execution cube","`[216 or profile subset]`","`[ ]`","`[ ]`","`[ ]`","`[URI/hash]`"],["Optional 36-cell business-coverage cube","`[36 or N/A]`","`[ ]`","`[ ]`","`[ ]`","`[URI/hash]`"],["X-Full offline manifest","`[151,200 or N/A]`","`[ ]`","`[ ]`","`[promoted atoms only]`","`[URI/hash]`"]],"line":488,"id":"20.expansion-coverage-summary.t1"},{"type":"paragraph","text":"Coverage generation is not automatic authorization for searches. Record deduplication, saturation, budget, rights, and risk stops in the manifest.","line":496},{"type":"heading","level":1,"text":"Appendix C: Evidence and claim ledgers","anchor":"appendix-c-evidence-and-claim-ledgers","line":498},{"type":"paragraph","text":"The tables below are report views. The full evidence ledger also retains content hash, exact locator, access/terms decision, rights class, personal-data class, retention/deletion rule, archive/object pointer where authorized, collection/tool version, and reviewer.","line":500},{"type":"table","headers":["Source","Publisher/title","URL","Type","Valid/event","Published","Retrieved","Method/access","Level","Extract/fact","Limitation"],"align":["left","left","left","left","left","left","left","left","left","left","left"],"rows":[["`SRC-`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[E#]`","`[ ]`","`[ ]`"]],"line":502,"id":"20.appendix-c-evidence-and-claim-ledgers.t1"},{"type":"table","headers":["Claim","Claim text","State","Scope","Supports","Refutes","Confidence","Materiality","Verdict","Resolution evidence"],"align":["left","left","left","left","left","left","left","left","left","left"],"rows":[["`CLM-`","`[ ]`","`[O/C/I/H/U/X]`","`[ ]`","`[SRC-]`","`[SRC-]`","`[ ]`","`[ ]`","`[Keep/Narrow/Downgrade/Challenge/Retract]`","`[ ]`"]],"line":506,"id":"20.appendix-c-evidence-and-claim-ledgers.t2"},{"type":"heading","level":1,"text":"Appendix D: Sources, rights, and reproducibility","anchor":"appendix-d-sources-rights-and-reproducibility","line":510},{"type":"table","headers":["Source/tool","Version/access date","Mode","License/terms class","Commercial use","Query/request","Retention","Limitation"],"align":["left","left","left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[API/RSS/Public page/Download/Passive index]`","`[ ]`","`[Allowed/Conditional/Restricted/U]`","`[No secrets]`","`[ ]`","`[ ]`"]],"line":512,"id":"20.appendix-d-sources-rights-and-reproducibility.t1"},{"type":"table","headers":["Failed/blocked request","Date","Reason","Impact","Alternative","Remaining unknown"],"align":["left","left","left","left","left","left"],"rows":[["`[ ]`","`[ ]`","`[Unavailable/Restricted/Rate/Unsafe]`","`[ ]`","`[ ]`","`[ ]`"]],"line":516,"id":"20.appendix-d-sources-rights-and-reproducibility.t2"},{"type":"heading","level":1,"text":"Appendix E: Legal, ethical, privacy, and security review","anchor":"appendix-e-legal-ethical-privacy-and-security-review","line":520},{"type":"table","headers":["Issue","Jurisdiction/policy","Applicability","Evidence","Risk","Required control","Owner"],"align":["left","left","left","left","left","left","left"],"rows":[["Outreach basis","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Data minimization","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Platform terms / copyright","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Security disclosure","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"],["Suppression / deletion","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":522,"id":"20.appendix-e-legal-ethical-privacy-and-security-review.t1"},{"type":"heading","level":1,"text":"Appendix F: Opportunity and elimination portfolio","anchor":"appendix-f-opportunity-and-elimination-portfolio","line":530},{"type":"table","headers":["Opportunity","Symptom","Mechanism","C0","C1","C2","C3","C4","Selected option","Eliminated options / reasons","Test"],"align":["left","left","left","left","left","left","left","left","left","left","left"],"rows":[["`OPP-`","`[O/I/H]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[metric/window/guardrail/stop]`"]],"line":532,"id":"20.appendix-f-opportunity-and-elimination-portfolio.t1"},{"type":"table","headers":["Elimination ID","Candidate action","Evidence considered","Elimination reason","Re-entry trigger","Reviewer/date"],"align":["left","left","left","left","left","left"],"rows":[["`ELM-`","`[ ]`","`[SRC-/CLM-]`","`[Dominated/Unsafe/Unlawful/No fit/Dependency/Insufficient evidence]`","`[ ]`","`[ ]`"]],"line":536,"id":"20.appendix-f-opportunity-and-elimination-portfolio.t2"},{"type":"heading","level":1,"text":"Appendix G: Limitations, unknowns, and research backlog","anchor":"appendix-g-limitations-unknowns-and-research-backlog","line":540},{"type":"table","headers":["ID","Limitation / unknown","Why it matters","Current treatment","Evidence needed","Owner / trigger / due"],"align":["left","left","left","left","left","left"],"rows":[["`LIM-`","`[ ]`","`[ ]`","`[Excluded/Scenario/Deferred/Blocked]`","`[ ]`","`[ ]`"]],"line":542,"id":"20.appendix-g-limitations-unknowns-and-research-backlog.t1"},{"type":"table","headers":["Backlog ID","Question","Expected decision value","Safe source/test","Priority","Stop condition"],"align":["left","left","left","left","left","left"],"rows":[["`RBK-`","`[ ]`","`[ ]`","`[ ]`","`[ ]`","`[ ]`"]],"line":546,"id":"20.appendix-g-limitations-unknowns-and-research-backlog.t2"},{"type":"heading","level":1,"text":"Appendix H: QA and release","anchor":"appendix-h-qa-and-release","line":550},{"type":"table","headers":["Test","Result","Reviewer","Timestamp","Defect/note"],"align":["left","left","left","left","left"],"rows":[["Scope / phase completeness","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"],["Evidence / contradiction","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"],["Financial calculations","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"],["Security / privacy / legal","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"],["Opportunity / backlog","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"],["Outreach / CRM","`[Pass/Fail/N/A]`","`[ ]`","`[ ]`","`[ ]`"],["Links / rendering / manifest","`[Pass/Fail]`","`[ ]`","`[ ]`","`[ ]`"]],"line":552,"id":"20.appendix-h-qa-and-release.t1"},{"type":"paragraph","text":"**Final verdict:** `[PASS / PASS WITH NON-MATERIAL LIMITATIONS / REVISE / BLOCK]`","line":562},{"type":"paragraph","text":"**Release approver / timestamp:** `[Human] / [RFC3339]`","line":564},{"type":"paragraph","text":"**External actions performed:** `None unless separately documented and explicitly authorized.`","line":566}]}