{"id":"layers","title":"Separation of layers","source":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66},"headers":["Layer","Question","Examples"],"align":["left","left","left"],"count":7,"records":[{"id":"source","label":"Source","layer":"Source","question":"Where did the material come from?","examples":"filing, company page, review, official API","cells":["Source","Where did the material come from?","filing, company page, review, official API"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"observation","label":"Observation","layer":"Observation","question":"What can a reviewer directly inspect?","examples":"page lacks a visible CTA; filing reports revenue","cells":["Observation","What can a reviewer directly inspect?","page lacks a visible CTA; filing reports revenue"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"calculation","label":"Calculation","layer":"Calculation","question":"What follows arithmetically?","examples":"growth rate; ad frequency; SOV count","cells":["Calculation","What follows arithmetically?","growth rate; ad frequency; SOV count"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"inference","label":"Inference","layer":"Inference","question":"What explanation is supported but not proven?","examples":"unclear positioning may contribute to low conversion","cells":["Inference","What explanation is supported but not proven?","unclear positioning may contribute to low conversion"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"hypothesis","label":"Hypothesis","layer":"Hypothesis","question":"What should be tested?","examples":"a shorter form may increase completion","cells":["Hypothesis","What should be tested?","a shorter form may increase completion"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"recommendation","label":"Recommendation","layer":"Recommendation","question":"What intervention best balances value and risk?","examples":"instrument the form and run a controlled test","cells":["Recommendation","What intervention best balances value and risk?","instrument the form and run a controlled test"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}},{"id":"outreach","label":"Outreach","layer":"Outreach","question":"What is relevant and appropriate to tell the executive?","examples":"one observation, its business implication, a low-friction next step","cells":["Outreach","What is relevant and appropriate to tell the executive?","one observation, its business implication, a low-friction next step"],"defined_in":{"file":"00","file_slug":"system-charter","section":"4-separation-of-layers","table":"00.4-separation-of-layers.t1","line":66}}]}